Integration
Custom Webhook
Send articles to any HTTP endpoint. Full control over headers, authentication, and request format for custom integrations.
Connect to anything
The custom webhook integration lets you send articles to any HTTP endpoint. Build your own receiving service, connect to internal systems, or integrate with platforms we don't directly support.
Configure the HTTP method, custom headers, and authentication to match your endpoint's requirements. Articles are sent as JSON with all content and metadata included.
Perfect for developers who need complete control or want to build custom integrations with their own infrastructure.
Supported Features
- POST or PUT methods
- Custom headers
- Bearer token auth
- API key authentication
- Basic authentication
- Full JSON payload
- Scheduled delivery
- Retry on failure
Payload
Complete article data
Every webhook request includes the complete article data as JSON. Your receiving endpoint gets everything it needs to process, store, or publish the content.
Included Fields
- title - Article title
- content - Full HTML content
- excerpt - Summary/description
- slug - URL-friendly identifier
- featuredImage - Image URL
- status - draft or publish
- metaTitle - SEO title
- metaDescription - SEO description
Example Payload
{
"title": "Your Article Title",
"content": "<p>Full HTML...</p>",
"excerpt": "Article summary",
"slug": "your-article-title",
"featuredImage": "https://...",
"status": "publish",
"metaTitle": "SEO Title",
"metaDescription": "SEO desc"
} Use Cases
Build your own integration
Internal Systems
Connect to your company's internal CMS, content management system, or publishing pipeline.
Custom CMS
Build a receiving endpoint for any CMS that has an API but isn't directly supported.
Data Pipeline
Feed articles into your data warehouse, analytics system, or content archive.
Serverless Functions
Trigger AWS Lambda, Google Cloud Functions, or Vercel serverless functions.
Message Queues
Push articles to RabbitMQ, AWS SQS, or other message queues for async processing.
Custom Logic
Run your own code to transform, validate, or route articles before final publishing.
Authentication
Secure your endpoint
Protect your webhook endpoint with authentication. Publish Owl supports multiple authentication methods to match your security requirements.
Add custom headers for API keys, bearer tokens, or any other authentication scheme your endpoint requires.
Auth Options
- Bearer Token - Authorization: Bearer <token>
- API Key Header - X-API-Key: <key>
- Basic Auth - Base64 username:password
- Custom Headers - Any header you need
What is Publish Owl?
AI workflows that think like a content team
Publish Owl orchestrates multiple AI models in sequence, where each step builds on the previous. Just like a content team where researchers hand off to writers, who hand off to editors.
You define the workflow once, then run it with any keyword or data source. The platform handles everything from initial research to final publication on your CMS of choice.
Use your own API keys for complete cost control. No middleman markup, no hidden fees. Just direct access to the AI providers you choose.
Configure every detail: prompts, style guides, AI provider, image generation, and more. Save it once, reuse it endlessly.
Feed keywords, CSV data, or Google Sheets. Each input produces an article based on your agent's settings.
Articles go directly to WordPress, Ghost, Webflow, and other supported platforms with optional scheduling and drip publishing.
Why BYOK?
Skip the hidden markup
Most AI content platforms meter your usage behind subscription tiers. What costs them pennies in API calls gets marked up 10-50x before it reaches you through article limits and pricing tiers.
Publish Owl uses a BYOK (Bring Your Own Key) model. You connect your own API keys from OpenAI, Anthropic, Google, or others, and pay the AI providers directly at their rates.
No middleman. No hidden fees. No surprise bills. Just transparent, direct API costs that you control.
Get Started
From zero to published in five steps
Configure API Keys
Add your AI provider credentials in Settings. Start with one provider. You can always add more later.
Connect Your CMS
Optional. Link your WordPress, Ghost, or other platform for automatic publishing. You can also generate locally.
Create a Workflow
Set up your content workflow. Choose your AI providers, write prompts, and configure any optional features.
Add Keywords
Enter topics for your articles, or upload a spreadsheet for Template/pSEO mode. Each keyword becomes one article.
Generate & Publish
Run your workflow and watch articles generate in real-time. Edit if needed, then publish to your CMS.